Last night, a friend was saying in their DMs, "Reels don't look the same as they used to." I wonder if the algorithm changed or if our content strategy is falling short? I did some digging but didn't find anything concrete. Are you guys experiencing this too? What are your thoughts in the comments, waiting for ya, mates.
Did Instagram update its algorithm?
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Man, I went through the same thing the other day, bro. It’s like Reels just suddenly hit the snooze button. Remember last year when the algorithm changed too? Photo posts took a 50% nosedive in organic reach, and we were all like, "What’s going on here?" Well, this time it feels like Reels got the short end of the stick—like they rolled out a whole new ad strategy or something.
I think for now, we gotta dig into the data we’ve got, keep an eye on trends. Back in the day, Reels blew up with minimal effort, but now it’s asking for way more engagement. Maybe we need to step up our content game, or else the algorithm’s gonna forget we exist, you feel me?